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Privacy Policy

How I look after your details, in plain English.

Last updated: 9 November 2026

The short version

  • I'm Kelsie, I run Snip Doggy Dogg on my own, and I'm responsible for any personal information you give me.
  • I use your details to reply to you, book and look after your dog's appointments, and run my business. I never sell them.
  • My website counts visits without cookies, in a way that can't tell who you are, and you can ask me not to count yours. Fuller website analytics only run if you say yes to cookies, and you can change your mind at any time using "Cookie settings" at the bottom of every page.
  • You can ask me for a copy of your details, or ask me to correct or delete them, just by emailing me at kelsie@snipdoggydogg.co.uk.

1. Who I am

Snip Doggy Dogg is my dog grooming business. I'm Kelsie Lyle and I run it as a sole trader from my home salon at 15 Gattison Lane, Rossington, Doncaster, DN11 0NG.

Under data protection law I'm the "controller" of your personal information. That means I decide how it's used and I'm responsible for looking after it properly.

If you have any questions about this policy or your details, the easiest way to reach me is by email at kelsie@snipdoggydogg.co.uk, or by phone on 07346 001 698. You can also write to me at the address above.

2. What I collect and why

You never have to give me any details, but I do need a way to contact you if you'd like me to reply or book your dog in.

When you send me an enquiry through my website

My contact form asks for your name, email address and message, and you can also tell me your phone number, your dog's name and breed, the service you're interested in and how you found me. I use this to reply to you and help you book.

Your enquiry is saved securely in my website's private admin area and a copy is emailed to my business inbox so I don't miss it.

To keep out spam, the form has hidden checks built into my website. I may also use Akismet, a spam filtering service run by Automattic. When I do, your name, email address, message, IP address and basic browser details are sent to Akismet to be checked, and nothing more is done with them.

If you said yes to analytics cookies before sending your enquiry, I'll also see a short summary of your visit alongside it: how you found my website (for example a Google search or Instagram), which pages and photos you looked at, and roughly how long you spent. It helps me understand what people find useful when they're choosing a groomer. If you said no to cookies, your enquiry isn't linked to anything.

When you join my mailing list

If you sign up with your email address at the bottom of my website, I keep your email address, the date you signed up, the page you signed up on and the wording you agreed to. I use it to send you occasional grooming tips and offers, nothing else. Every email will include a way to unsubscribe, or you can just email me and I'll take you off the list.

When you call, WhatsApp, email or message me

I'll have whatever you send me, such as your name, phone number or email address, your messages, and details about your dog. I use them to answer your questions and arrange appointments. WhatsApp is run by Meta and handles your messages under its own privacy policy.

When you book an appointment

When your dog becomes one of my regulars, I keep a customer record in my booking system. This includes your name and contact details, your dog's details (such as name, breed, age, size and coat), anything you tell me about your dog's health or behaviour so I can groom them safely and comfortably, your appointment history, prices paid and my notes from each groom.

I use this to manage your bookings, send you appointment confirmations and reminders, look after your dog properly from one groom to the next, and keep the records I need for my accounts.

My booking and customer system is provided by Pro-cess Business Solutions, who also built and look after my website.

Photos of your dog

I love sharing before and after photos of the dogs I groom on my website and social media. These are photos of your dog, not you, and I won't name you. If you'd rather I didn't share photos of your dog, just tell me and I won't.

Counting visits, for everyone, without cookies

Whatever you choose about cookies, I count visits to my website in two ways that use no cookies and store nothing in your browser. Both are only for statistics about how my website is used, so I can improve it.

  • My own daily totals. When a page opens, my website adds one to that day's total for the page, split by where the visit came from (for example a Google search, Facebook or a typed address, any campaign tag in the link, and whether it came from a Google advert, as a simple yes or no) and whether you're on a phone, tablet or computer. There's no ID number and nothing that links one page to another or to you. I don't keep your IP address or your browser details. Only the totals are kept, for example "14 views of my pricing page from Google on phones on Tuesday", so nobody, including me, can tell who you are from them.
  • Google Analytics without cookies. Before you choose, or if you say no, my website still sends Google Analytics a short message when a page is viewed, and when someone taps one of my contact buttons, sends a form or joins my mailing list. These messages carry no cookie and no lasting ID, and nothing is saved in your browser. Each one has a random number that changes on every page, so they aren't designed to be joined up, either to each other or to you. Google receives the page address, the time, basic browser and device details and your IP address (any website you connect to sees it), which it uses to work out a rough location and says it does not store. It uses these messages to produce my statistics, including estimates of visits. Google handles this only on my behalf, to produce my statistics, and I have switched off Google's own use of it. My Google advertising features are switched off, so none of this is used for adverts.

How to object. Press "Don't count my visits" on my Cookie Policy. My website then stops both kinds of counting in that browser, and remembers your choice in the small cookie that holds your cookie choice. If your browser sends a Global Privacy Control signal, I treat that as an objection automatically. It's free and you don't need to give a reason. Because the totals can't identify anyone, I can't pick out or delete one person's visits from them, but nothing new is counted once you've objected.

To stop my visit counter being abused, my website briefly uses a coded (hashed) version of your IP address to limit how many pages one connection can count, and deletes it within 10 minutes.

Website analytics, only if you say yes

When you first visit my website you'll be asked whether you're happy for me to use analytics cookies. If you say no, none of the following happens, and apart from the cookieless counting above, the only thing my website keeps in your browser about you is a small cookie that remembers your choice.

If you say yes, I use three tools to understand how my website is used, so I can make it better and see what helps people get in touch:

  • Google Analytics tells me which pages are visited, how people find my website, how long they stay and what they click on (for example the call or WhatsApp buttons). It also shows the type of device and browser, screen size, language and a rough location such as the town, worked out from your IP address. Google says Google Analytics does not store IP addresses. I have Google's advertising features switched off.
  • Microsoft Clarity shows me how visitors use my pages, such as mouse movements, taps, clicks and scrolling, through recordings of visits and "heatmaps" of where people click. It also sees your device, browser and rough location. Anything you type into a form on my website is hidden from Clarity, so it never sees what you write.
  • My own visit records. My website keeps a simple record of visits, linked to a random number stored in your browser rather than your name. It covers how you found my website, the pages and photos you looked at, the buttons you used, the type of device and a rough screen size, how long you stayed, whether you started or abandoned a form (never what you typed) and whether you got in touch. It never stores your IP address or anything you type into a form.

You can change your mind at any time using "Cookie settings" at the bottom of any page. My Cookie Policy lists every cookie and what it does.

Things that load from other companies

My fonts and icons come from my own website. A few things still come from outside services: maps, emoji images in some browsers and my Instagram photos. When a page loads them, your browser connects to that company, which means they receive your IP address and basic browser details. These are Google (the map on my contact, about and area pages, which only loads if you press "Show map"), WordPress.org (emoji images in some browsers) and Instagram, owned by Meta (some of the photos from my Instagram on the home page may load from Instagram's servers).

Keeping my website safe

Like all websites, the servers that host mine keep short technical logs (such as IP addresses, the pages requested and the browser used) to keep the site secure and working. To stop my forms being abused, my website also keeps a coded (hashed) version of your IP address for up to an hour, then deletes it automatically.

3. The legal reasons I rely on

Data protection law says I need a lawful reason for each thing I do with your details. These are mine:

What I doLawful reason
Replying to your enquiry or messageTaking steps you've asked for before booking, and my legitimate interest in answering people who contact me
Checking form messages for spamMy legitimate interest in keeping my website and inbox free of spam
Booking, grooming and keeping your customer recordProviding the service you've booked (a contract), and my legitimate interest in keeping notes so I can groom your dog safely
Appointment confirmations and remindersProviding the service you've booked (a contract)
Keeping financial recordsLegal obligation (tax and accounting rules)
Sending my newsletterYour consent, which you can withdraw at any time
Counting visits without cookies: my own daily totals and Google Analytics' cookieless messagesMy legitimate interest in knowing how many people use my website and how they find it, so I can improve it. The law on cookies and similar technology (the Privacy and Electronic Communications Regulations, as changed by the Data (Use and Access) Act 2025) allows this for statistics about how a website is used, without asking first, as long as I explain it clearly and you can easily object, which you can do on my Cookie Policy
Website analytics, recordings and my own visit records, including linking your visit summary to an enquiryYour consent, given through the cookie banner, which you can withdraw at any time
Sharing photos of dogs I've groomedMy legitimate interest in showing my work, and you can ask me to stop
Maps, emoji images and security logsMy legitimate interest in running a working, secure website

Where I rely on legitimate interests, I've thought about whether it's fair to you and kept what I use to a minimum. I don't make any decisions about you by automated means.

4. Who I share your details with

I never sell your details or let anyone use them for their own marketing. I only share them with companies that help me run my business, and only as much as they need:

  • Pro-cess Business Solutions provides my booking and customer system and built and runs my website. They only use your details on my instructions, under a contract with me, and use their own trusted suppliers to host the system and send messages.
  • Stablepoint, a UK hosting company, hosts my website and my business email.
  • Google provides Google Analytics (cookieless counting for everyone, and full analytics only if you say yes), and the maps on my website, which only load if you press "Show map".
  • Microsoft provides Clarity (only if you say yes).
  • Automattic provides the Akismet spam filter, when I use it.
  • Meta runs Instagram, whose photos appear on my home page, and WhatsApp, if you message me there.
  • WordPress.org supplies emoji images in some browsers when pages load.

I may also share details with professional advisers such as an accountant or insurer when I need to, and with authorities such as HMRC or the police if the law requires it.

Some of these companies, such as Google, Microsoft and Meta, decide how they use some of this information themselves, so their own privacy policies apply as well as mine.

5. Details processed outside the UK

Some of the companies above, including Google, Microsoft, Automattic and Meta, are based in the United States or use servers there. Where your details go outside the UK, they are protected by the safeguards UK law requires, such as the UK Extension to the EU-US Data Privacy Framework (often called the UK-US "data bridge") for companies certified under it, or standard contractual clauses approved for UK transfers. Email me if you'd like details of the safeguards.

6. How long I keep things

I only keep your details for as long as I need them:

InformationHow long I keep it
Website enquiries, including any linked visit summaryUp to 2 years, unless you become a customer
Customer and booking recordsWhile you're a customer, and up to 6 years after your last appointment for my accounts
Calls, WhatsApp messages and emailsAs long as I need them to deal with your enquiry or booking, and no longer than the periods above
Mailing listUntil you unsubscribe or ask me to remove you
My own website visit records13 months, then deleted automatically
Daily visit totals counted without cookies (nothing about any one person)25 months, then deleted automatically
Google Analytics, including its cookieless messages14 months
Microsoft ClarityRecordings for 30 days, apart from a small sample and any I save, which Microsoft keeps for up to 9 months
Coded IP address used to stop form abuseUp to 1 hour
Coded IP address used to stop the visit counter being abusedUp to 10 minutes

7. Your rights

You have the right to:

  • See your details. Ask me for a copy of the personal information I hold about you.
  • Correct them. Ask me to fix anything that's wrong or incomplete.
  • Have them deleted. Ask me to delete your details, unless I have to keep them (for example for my accounts).
  • Restrict them. Ask me to pause using your details while a concern is sorted out.
  • Object. Object to me using your details where I rely on legitimate interests, and stop marketing at any time. To object to the cookieless visit counting, press "Don't count my visits" on my Cookie Policy.
  • Take them with you. Ask for details you gave me in a format you can pass to someone else.
  • Withdraw your consent at any time. For cookies, use "Cookie settings" at the bottom of any page. For my newsletter, use the unsubscribe link or email me. Withdrawing doesn't affect anything done before you changed your mind.

To use any of these rights, email me at kelsie@snipdoggydogg.co.uk. It's free, and I'll reply within one month. I may need to check it's really you before I share or change anything.

8. Keeping your details safe

My website uses a secure (HTTPS) connection, my admin area and booking system are protected by passwords and only I, and Pro-cess when they're helping me, can see your details. My forms have protection against spam and abuse, and I only collect what I actually need.

9. Children

My website and services are meant for adults. I don't knowingly collect information from children through my website. If you're under 18, please ask a parent or guardian to get in touch with me for you.

10. Questions and complaints

If you're unhappy with how I've handled your details, please tell me first at kelsie@snipdoggydogg.co.uk and I'll do my best to put it right. I'll let you know I've received your complaint within 30 days and tell you the outcome without undue delay.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk/make-a-complaint or by calling 0303 123 1113.

11. Changes to this policy

If I change how I use your details, I'll update this page and the date at the top. If it's a big change, I'll let my customers know.

Ready to Book Your Pup In?

Get in touch via WhatsApp, phone or email. Your dog will thank you for it.